The highly trending and debut NFT from Adidas Originals’ “Into the Metaverse” project has generated 11,391 Ether (ETH) worth more than $43 million in its first weekend on the OpeanSea marketplace. After RTFKT’s Clone X and Takashi Murakami’s collection, the Adidas NFT collection has gracefully secured the second spot on OpeanSea based on the trading volume.
Adidas Originals collaborated with BAYC or Bored Ape Yacht Club, PUNKS Comic, and gmoney to produce a digital asset and sell its 30,000 copies on December 17. So far, more than 19,800 pieces of the Phase 1 NFT have been sold.
The sports manufacturing giant informed that $15.5 million was made during the Early Access mint, which had to be paused and restarted after several hours due to Mutant Ape Yacht Club’s inability to mint in the effect of some technical issues.
Adidas NFT offers so much!
This NFT by Adidas originals is an access token that grants its owner unique access to digital wearables in the Sandbox gaming metaverse, as well as the ability to redeem corresponding real items in the coming year.
In the metaverse, challenging the impossible is the reality. On Friday we landed in the world of Web3 with one of the most widely-distributed NFT drops in history.
— adidas Originals (@adidasoriginals) December 20, 2021
NFT owners could also receive a printed copy of PUNKS Comic Issue 2: X Marks the Drop, a graphic story that features all of the collection’s characters. The users can also purchase the comic separately through PUNKS Comic’s OpenSea page. Pixel Vault, the developer team behind PUNKS Comic, is said to have put a portion of the OpenSea sale revenues back into the PUNKS community treasury.
Adidas has deeply entrenched its sneakers in the metaverse with the performance of its exclusive NFT drop after tweeting about a collaboration with Coinbase and exhibiting its own Sandbox land plot. Rival Nike has also increased its digital reach by acquiring digital collectibles company RTFKT, marking its metaverse world.