The trading app of Crypto.com, one of the world’s largest digital currency trading platforms is now ranked in the number 1 position on the Google Play Store across all segments. Per the Google ranking, Crypto.com is now ahead of top applications including TikTok, placed at number 2, the Coinbase app at number 3 with Square Inc’s Cash App and Google Pay occupying the fourth and fifth places respectively.
Digital currencies are becoming a prominent investment asset class amongst both retail and institutional investors. Purchasing digital currencies is the easiest and the most direct way to gain exposure to the new asset class, and doing so, is easily done through the trading platform’s own applications.
The ranking of the Crypto.com app is an indication of a growing interest in cryptocurrency innovations as well as in the company itself. While this ranking is typically a dynamic one, with the likelihood to change in the coming days, current trends show that Crypto.com, an exchange that is based in Malta is growing in popularity around the world. This is good for the company’s business prospects and Bottomline in the mid to long term.
Crypto.com App Seeing Increased Demand Following FFTB Ad
As reported by TheCoinRise last week, the trading platform launched the Fortune Favors the Brave (FFTB) ad campaign in a bid to shill its ethos, products, and services to a global audience. The ad campaign featured the American Hollywood movie veteran, Matt Damon and it is being televised around the world.
“The timing of this campaign coincides with the early stages of mainstream adoption of cryptocurrency, something we’ve been hard at work to advance since our founding five years ago,” said Crypto.com Co-Founder and CEO, Kris Marszalek. “We’re very excited to introduce our company to a global audience inviting them to our secure platform with a message focused on financial independence and self-determination.”
The observable growth in the Crypto.com App on the Google PlayStore is an indication that the ad is yielding the desired result and is placing the outfit on the faces of both new and old investors in the crypto ecosystem.
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