One of the Big Four accounting organizations, KPMG, has announced that it is opening its first metaverse collaboration hub with the aim to support its employees and clients to grab opportunities and grow in the digital era. Moreover, the company is making a collect $30 million investment in 2022 in Web3 experiences.
KPMG makes a solid entry into metaverse
As per a recent announcement, the grand entry into the metaverse with the launch of a collaboration hub, the “signature piece,” will connect clients, employees, and everyone else with the Web3 environment. Deputy chair and COO at KPMG in the U.S, Laura Newinski, commented during the announcement and said that the metaverse is a market opportunity and a way to the path to connect people around the world by re-engaging talent. He added:
“The unique experience provided by our collaboration hub will tap the creativity and passion of our people and clients to accelerate innovation.”
A recent report by Fortune reveals that the signature piece will be focused on collaboration, education, events, training, and workshops. The U.S. head of enterprise innovation, Cliff Justice, claimed that the project is currently limited only to such extents, but KPMG will hire people to build and expand in the coming days. The long-term goal for the company is to explore other possible metaverse use cases such as customer, retail, healthcare, media, and financial services.
Interest in the metaverse has increased as a result of the COVID-19 pandemic. As more people work and attend school online, there has been a rise in the desire for strategies to make internet contact more realistic. Earlier in 2022, one of the largest American banks, JPMorgan, called metaverse technology one trillion-dollar potential and set up its own virtual headquarters in the Decentraland (MANA) metaverse. The CEO and senior partner at KPMG in Canada, Elio Luongo, said:
“The world has changed drastically over the last few years, and our people and clients are interested in exploring new ways of working. This offers them a new immersive space to exchange ideas.”